Offers, FAQs, SOPs, and outreach. The founder tasks that eat your week when you are the whole team.
Running a small business means doing the same twelve tasks forever: explaining what you do, answering the same questions, writing the same process down again because nobody wrote it down the first time. This module turns those into assets you build once.
One paragraph that explains what you sell in words a buyer would use, tested against objections before you publish it.
A real process written down from how you actually do it, so it can be handed to someone else.
Messages built on the prospect's situation, not on your service list.
Same principle as a voice brief, different job. This one gives AI the facts about your business so it stops guessing. Ten minutes, written in plain words.
Named offers, what each includes, and roughly what each costs.
The two or three types of customer you actually get, and what triggers them to look.
The real reason, in their words if you have it. Check your last three won deals.
The three objections you hear most. Price, timing, and "we might do it internally" are common.
Out of scope work, industries you avoid, and the smallest job worth taking.
Real results with real numbers. Only what you can evidence.
Most founders describe the deliverable. Buyers care about the outcome and the risk. These four prompts move you from one to the other.
"Using my business brief, rewrite my offer for [offer name] in one paragraph. Lead with the outcome the buyer gets. Plain words. No marketing language. Then list what is included underneath."
"Act as a sceptical buyer for [offer]. Give me the 8 hardest questions you would ask before paying, ranked by how likely they are to kill the deal."
"For each objection above, write a short honest answer in my voice. If an objection is fair and I cannot beat it, say so and tell me what to change in the offer instead."
"Turn [offer] into 3 tiers. Each tier must remove work rather than remove value. Tell me who each tier is right for and who should not buy it."
"A 3 month social media management retainer including 12 posts, community management, and monthly reporting."
"Three months where your social presence runs without you touching it, and you can see in one page each month whether it is bringing in enquiries. Includes 12 posts, daily replies, and a monthly report."
Every question you answer twice should be a document. Here is how to get them out of your head fast.
"Here are the questions people actually ask me: [paste from emails or DMs]. Group them, then write a clear answer for each in my voice. Flag any I should answer on a sales call instead of publishing."
"Using my business brief, build a proposal outline for [client type] who needs [problem]. Sections only, no filler. Tell me what I need to fill in with real client detail."
"Write a client onboarding checklist for [offer]: what I need from them, what I send, and what happens in week one. Mark anything that should be automated."
"Here is my offer: [paste]. Write a short 'what is not included' section that is firm but not defensive, so scope creep is a conversation I can point at."
The reason processes never get documented is that writing them feels like homework. Do it by talking instead.
The reason cold outreach fails is that it is about the sender. Fix that and the rest is formatting.
"Here is a prospect: [company, role, and anything public you found]. What is likely on their plate right now, and what would make them ignore a message from someone like me?"
"Write a [70] word message to [name] at [company]. First line must reference something specific and true about them. One sentence on what I do. End with a low pressure question, not a meeting request."
"They did not reply. Write a 40 word follow up that adds something useful rather than asking again. No guilt, no 'just bumping this'."
"Write a short message asking a happy client for an introduction to [type of person]. Make it easy to say no and easy to forward."
This module gets one founder unstuck. When a team needs the same systems, our Sales & Business Development track rebuilds the real weekly workflow with AI inside it, and the Operations track does the same for the admin behind it.
See the Sales & Business Development AI trackFree module by bodioagency. Missed the previous one? Read Module 7, AI for Marketing & Content, or browse all free modules.
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